Subaru and its Partners Subaru of America, Inc. attempts to connect with current and prospective Subaru customers by reaching them through events, activities, and causes that fuel their passions. Sponsorships provide consumers with opportunities to interact with the Subaru brand and Subaru vehicles in a way that isn’t possible through conventional marketing.

In March, Subaru of America, Inc. (SOA) brought together two of the organizations that it sponsors – the Philadelphia Flower Show and the Greensgrow Philadelphia Project – along with the all-new 2009 Subaru Forester.

At the show, Greensgrow helped SOA build the main concourse display, complemented by the Forester. The display had an environmental theme in the New Orleans style, with a canopy green roof made entirely of living plants. During the show, SOA sponsored a green roof lecture as part of The Gardener’s Studio series.

Learn more at www.greensgrow.org and www.theflowershow.com.